Dr. Meeks BUS690 Main Page

Michael D. Meeks, PhD
Asst Prof of Strategy & Entrepreneurship
Director of SFSU's Family Enterprise Center
Department of Management - College of Business

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Office Location: DTC 592
Office Ph: 415-778-4000
Office Fax: 415-358-4026
Email: meeks@sfsu.edu
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Spring Office Hrs:
Thur 2:30-3:30pm in BUS304
Thur 6:00-7:00pm in BUS304
and Fri 7-9am in DTC592

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Spring 2010 BUS690... Strategic Management
BUS690-11 -- Thursday 15:35-18:20 -- Room BUS218
BUS690-12 -- Thursday 19:00-21:45 -- Room BUS218

This course is taught as a capstone experience - the last class in a business student's course of study. It is designed as a culminating experience, intended to synthesize students' business education and work experience. In this course we explore the very nature of business, competition, and sustainability; addressing fundamental questions, such as:

What is business? Why do business organizations exist?
How has business evolved over time, particularly in the past 150 years?
How has the increasingly dynamic nature of the marketplace changed the way companies do business?
Why do people transact and exchange?
What is firm performance and how can it be measured?
How does effectiveness differ from efficiency? Management from leadership? Competition from cooperation?
Why does one firm outperform other firms?
What determines the profit potential of a particular industry?
What is the nature of technology and how does technology impact business?
What is the nature of the free enterprise system and how does it impact the performance of individual firms?
How is the coordination of the functional areas of business related to strategic management and business policy?
What are the key success factors within specific industries and geographic regions?
What is the relative value of strategic planning content vs process?
What are the different paradigms of strategic management?
How has globalization influenced firm performance and strategic planning?
How does business ethics relate to business profit?
What are the emerging trends in business and strategic mgt around the world?

Schedule of Classes/Assignments

Week 1 (Thur Jan 28): Introduction to Strategy
Syllabus Read Chap 1 Textbook Individual Skills Assess Form-due in class Jan 28 Individual Skills Assess Form-due in class Jan 28	Team Selection Lecture: Intro, Teaming, Meeting Class pictures taken in class today Two on-line surveys - due 11pm Feb 2

Week 2 (Thur Feb 4): Strategic Management; External Environment
Seat Read Chap 2 Textbook Blue Book Exam [200 pts] Class pictures taken in class today	Lecture: Ch 1-2 Lecture: 30-Second Message Lecture: Mindmapping Lecture: How to do Cases Lecture: Stragetic Mgt & Industry

Week 3 (Thur Feb 11): Internal Organization: Team Exercise
Read Chap 3 Textbook Quiz-Chaps 1-2-3 [200 pts] Team Exercise Bring 4 large BlueBooks to class Team WIP	Lecture: Chap 3 Lecture: Economics & Legal Class contribution [100] Team Assessment Form Team Member Assessment

Week 4 (Thur Feb 18): Business-Level Strategy
Read Chap 4 Textbook Team Status Report #1 due 11pm Feb 16 CATME Survey due 11pm Feb 16 Quiz-Chap 4 [200 pts]	Group A: Present Ch 4-PPT slides due 11pm Feb 16 [300 pts] Chap 4 (facilitated by Team 1) Lecture: Attention Economy Lecture: Game of Business Class contribution [200]

Week 5 (Thur Feb 25): Case #1 WalMart
Read/Prepare WalMart Case Team Status Report #2 due 11pm Feb 23 Quiz-WalMart Case [200 pts] Group B: Present WalMart - PPT slides due 11pm Feb 23 [300 pts]	WalMart Case (facilitated by Team 2) Lecture: Made To Stick Lecture: Whole New Mind Lecture: Cognition & Sensemaking Class contribution [200]

Week 6 (Thur Mar 4): Competitive Rivalry & Competitive Dynamics
Read Chap 5 Textbook Team Status Report #3 due 11pm Mar 2 Quiz-Chap 5 [300 pts] Group A: Present Ch 5-PPT slides due 11pm Mar 2 [300 pts]	Chap 5 (facilitated by Team 3) Lecture: Deep Smarts Lecture: Lifetime Value Class contribution [200]

Week 7 (Thur Mar 11): Case #2 AMD vs Intel
Read/Prepare AMD v Intel Case Team Status Report #4 due 11pm Mar 9 Quiz-AMD vs Intel [300 pts] Group B: Present AMD Intel-PPT slides due 11pm Mar 9 [300 pts]	AMD/Intel Case (facilitated by Team 1) Lecture: Emotional Intelligence Lecture: Social Intelligence Lecture: Messaging Class contribution [200]

Week 8 (Thur Mar 18): Corporate-Level Strategy
Read Chap 6 Textbook Team Status Report #5 due 11pm Mar 16 Quiz-Chap 6 [300 pts] Group A: Present Ch 6-PPT slides due 11pm Mar 16 [300 pts]	Chap 6 (facilitated by Team 2) Lecture: Storying Around Lecture: Business of Science Lecture: Corporate DNA Class contribution [200]

Week 9 (Thur Mar 25): Acquisition & Restructuring Strategies; Case #3 Dell
Read Chap 7 Textbook Read/Prepare Dell Case Team Status Report #6 due 11pm Mar 23 CATME Survey due 11pm Mar 23 Quiz-Chap 7 & Dell Case [500 pts] Group B: Ch 7-PPT slides due 11pm Mar 23 [300 pts]	Chap 7 (facilitated by Team 3) Lecture: World is Flat Lecture: Crossing the Chasm Lecture: Work - Time - Wealth Class contribution [200]

Week 10 (Thur Apr 1): SPRING BREAK - NO CLASS


Week 11 (Thur Apr 8): Intl Strategy; Case #4 China HD
Read Chap 8 Textbook Read/Prepare China HD Case Team Status Report #7 due 11pm Apr 6 Quiz-Chap 8 & China HD Case [500 pts] Group A: China HD-PPT slides due 11pm Apr 6 [300 pts] Group B: Chap 8-PPT slides due 11pm Apr 6 [300 pts]	Chap 8 (facilitated by Team 1) China HD Case (facilitated by Team 1) Lecture: Ethics Lecture: Generational Differences Class contribution [200]

Week 12 (Thur Apr 15): Cooperative Strategy; Case #5 Netflix
Read Chap 9 Textbook Read/Prepare Netflix Case Team Status Report #8 due 11pm Apr 13 Quiz-Chap 9 & Netflix Case [500 pts] Group A: Chap 9 & Netflix-PPT slides due 11pm Apr 13 [300 pts]	Chap 9 (facilitated by Team 2) Netflix Case (facilitated by Team 2) Lecture: Built to Last Lecture: Good to Great Lecture: Strategy Paradigms Class contribution [200]

Week 13 (Thur Apr 22): Strategic Entrepreneurship; Case #6 Nestle
Read Chap 13 Textbook Read/Prepare Nestle Case Team Status Report #9 due 11pm Apr 20 Quiz-Chap 13 & Nestle Case [500 pts] Group B: Chap 13 & Nestle-PPT slides due 11pm Apr 20 [300 pts]	Chap 13 (facilitated by Team 3) Nestle Case (facilitated by Team 3) Lecture: 7 Habits Lecture: Black Swan Lecture: Strategy vs Entrepreneurship Class contribution [200]

Week 14 (Thur Apr 29): Individual Report Presentations
Ind Term Project Report due (via email) 11pm Apr 27 Ind Term Project Presentation [500 pts]	Team Status Report #10 due 11pm Apr 27 Meet w/teams to finalize reports

Week 15 (Thur May 6): Group Presentations
Team Status Report #11 due 11pm May 4 Group PPT slides due via CD 11pm May 4 Group Project Presentations [500 pts] Group Project Report [1000 pts] hard copy due in class	Class Evaluation Turn in Blue Book Exam [250 pts] Class contribution [100]

Week 16 (Thur May 13): Team Day - Course Summary
CATME Survey due 11pm May 11	Online Surveys due 11pm May 11

Week 17 (Thur May 20): Final Exam
Final Exam [50 pts]

Dr. Michael D. Meeks - College of Business - San Francisco State University - This page last updated: August 2009
415-778-4000.....Fax: 415-358-4026.....835 Market St #592, San Francisco, CA 94103